Introducing Truecaller's Video Caller ID: Revolutionizing Business Communication

In its continuous pursuit to enhance customer experience (CX), Truecaller has rolled out a groundbreaking feature called 'Video Caller ID'. This innovative capability allows businesses to differentiate their caller identity with branded, contextual videos, setting them apart from the rest. The aim is to provide seamless communication experiences for business customers worldwide.

The introduction of Video Caller ID is part of Truecaller's efforts to develop agile and user-friendly experiences on its platform. The response has been overwhelming, with numerous global and local brands embracing this technology. In fact, it has become the fastest-growing revenue stream for Truecaller, further solidifying its position as a leader in the industry.

Truecaller's solutions for businesses (TfB) are designed to safeguard companies' brand reputation and protect consumers from impersonation and fraud. Additionally, these solutions bring contact center efficiency, leading to reduced costs and improved customer support. TfB has seen significant traction across various business categories, including service, support, and fulfillment; ride-hailing, logistics, and delivery; marketing and sales; security; and fraud management.

Truecaller for Business (TfB), the company's enterprise offering launched in late 2020, has already onboarded a diverse range of clients from different sectors in India and other key markets like South Africa, Egypt, Malaysia, and Israel. The latest enhancements to TfB significantly strengthen Truecaller's current enterprise offering.

To further streamline the onboarding process for new clients, improvements have been made to the platform. These updates enable businesses to quickly and easily integrate with Truecaller's solutions, ensuring a seamless experience for all parties involved.

In a recent announcement, Truecaller revealed that it is launching several enhanced features, including Video Caller ID, Call Me back-function, Call Ratings, and Surveys. This milestone marks an exciting new chapter in the company's journey to revolutionize business communication and customer experience. With its innovative solutions and commitment to continuous improvement, Truecaller is poised to remain a dominant player in the industry.

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